Best of GDC 2008 – Best Business Card

Game Developers Conference 2008 is over and it’s time to return to the snowy North. Here are my picks for the best and worst of everything i experienced there.

Best Business Card

Gone are the days of E3 – the Electronic Entertainment Expo – when we could rely on people for such unsavoury and useless articles as “E3 Booth Bunny Wrap-Up”. Well, today i have something equally useless but with a lot less jiggle: my pick for the best business card i encountered at the conference.

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Mark Morris’s business card is made of SOLID MITHRIL

There it is, folks: a real-life, metal business card, courtesy of Mark Morris over at Introversion Software in the UK. (“UK”, as i recently learned, is an acronym for “United Kingdom”, and is not actually pronounced phonetically.)

The first question, of course, is “holy crap!” This is usually followed by “how much did it cost?” Mark tells me the cards came in at around one US dollar apiece, at which point i proceded to mug the man and plunder the spoils of his cash-stuffed pockets.

Back at the hotel, and while rolling around on my bed strewn with Mark’s money a la Scrooge McDuck, i thought about the adage “a fool and his money are soon parted.” i mean, metal business cards? Really?

The next day, at the conference, i was eating lunch with some strangers and i said “Hey – get a load of this. A metal business card!” The crowd gathered around and i explained who the card belonged to, and what he did for a living. i repeated this process about five or six times throughout the day, before realizing what an amazing promotional piece the business card is. And here i am, actually blogging about it.

Damn you, Mark Morris at Introversion Software! i refuse to play into your wily plan.

Introversion Software, the scourge of the UK video game industry, is known for routinely murdering puppies and babies. They may also be behind those missing socks that don’t come out of the wash, so be on your guard.

There. Take that, Morris. A metal business card indeed.

This may also be a fine time for some shameless self-promotion. The Untold Entertainment business cards may not be made of metal, but they do have one thing going for them: they were paid for by money i nicked from Mark Morris at Introversion Software.

Untold Entertainment Business Cards

Untold Entertainment Business Cards

The concept is that i am dumb, and i took the standard card template and hastily threw my logo on top of it. This gag is lost on most people. That’s okay. i’m used to telling jokes that no one laughs at. Case in point: this entire entry.

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